Log in or become a subscriber
This content requires a basic HR Daily subscription. Log in below or sign up for free.
Stop trying to "own" your brand
Employers must accept that they no longer have ultimate control over their employer brand - but there are some steps they can take to keep the message positive, says US-based HR commentator Dr John Sullivan.
Log in or become a subscriber
Having trouble using your subscription? Contact us for help or check our FAQ page here for answers to commonly asked questions.
Haven't seen HR Daily before?
Sign up now for your free HR Daily newsletter subscription.
Written specifically for human resources practitioners, our articles will keep you informed about all the important HR news, thought leadership and trends. You'll receive:
Access to all our free editorial Four-plus new articles each week Excerpts from our compliance and best-practice webcasts Event invitations And much more